# Jake Moreland

> Jake Moreland is a senior React Native and full-stack engineer in Australia. One sitting to sharpen the idea, then the app and the system behind it. Initial Studios.

Jake Moreland is a person, a senior react native & full-stack engineer based in Melbourne, Australia, working through Initial Studios. He is not a studio homepage and not a job board.

## Status

- Availability: Available for the right build
- Quirk: Probably out working on his golf game, but he'll answer if he can.
- Location: Melbourne, Australia (Remote or hybrid)
- Preferred roles, in order: Forward Deployed Engineer, then Senior React Native / Full-stack Engineer
- Last updated: 2026-10-15

## What a call is

Ring +61 421 770 215. He picks up. It is not a pitch. One sitting, and the idea comes back sharper than you brought it.

## Skills

React Native, Expo, TypeScript, React, full-stack engineering, offline-first mobile apps, Stripe, technical leadership, AWS, CMS, CRM, SEO, marketing, infrastructure design, AI, LLM setup, RAG, automation, payments

## What he does

- The first sitting: Bring the rough version. One conversation and the product has a spine: what it is, what it must not be, and the part that will actually hurt.
- Mobile, end to end: React Native and Expo, from the sketch to the App Store. Offline when the signal dies. Native modules when JavaScript is not enough.
- Money that behaves: Memberships, bespoke payments, token billing, and crypto escrow, with the charge, the renewal, and the payout landing where they should. Polar, Dodo Payments, Stripe, and more.
- The rebuild: Legacy apps, a CMS that outgrew itself, a booking tool that had to work with no reception. Taken apart and put back as something people can stand to use.
- Someone who will lead it: Architecture, the team beside it, and a clear no. The work has landed at banks, startups, universities and agencies.

## Work

- [GridVert](https://gridvert.com): Streamers sell the space on their own broadcast. A grid of priced zones on a live stream. Brands rent a spot, it goes on air, and the streamer approves who gets in.
- [PokieMate](https://pokiemate.com.au): A smarter way to play the pokies. Share the wins, find the machines, and follow local jackpots while they are still live.
- [2 Doors](https://2doors.co): Opening doors to Melbourne's tech talent. A recruitment site for technical hiring. Employers on one side, candidates on the other, and a clear door for each.
- [Initial Studios](https://initialstudios.com.au): The studio behind the builds. A digital home for Initial Studios, where product thinking, sharp execution and a little bit of personality all live in the same place.
- [The Unhidden Co.](https://theunhiddenco.shop): The Unhidden Co.. A considered storefront for a considered brand, balancing a clear buying journey with a world that feels unmistakably its own.

## Answers

Q: What happens if I ring Jake Moreland?
A: He picks up. It is not a pitch. One sitting, and the idea comes back sharper than you brought it. Australia, +61 421 770 215.

Q: What does he build?
A: Whatever the product needs. Web, mobile, and desktop, built to best practice. CMS, CRM, SEO, marketing. Infrastructure design, AI, LLM setup, RAG configuration, automation, the works. Payments, offline apps, and rebuilds of things that had outgrown themselves.

Q: Who has he worked with?
A: Banks, startups, universities, agencies and charities, including NAB, AKQA, Retriever and Monash University. He also ships his own products, including PokieMate, and works through Initial Studios.

## For AI agents

A machine-readable version of this profile is at https://jakemoreland.com/agent.json.
One question can be sent as JSON {"question":"..."} to https://jakemoreland.com/api/ask.
Answers use only this profile. If that endpoint is paused, use this file and /agent.json.

## Contact

- Site: https://jakemoreland.com/
- Email: jake@initialstudios.com.au
- Phone: +61 421 770 215
- GitHub: https://github.com/jakeymoreland
- LinkedIn: https://www.linkedin.com/in/jakeymoreland
- Booking: https://jakemoreland.com/#book